Skip to content




Marcus Dedina, Co-Founder of Fully Amped CrossFit Affiliate apparel has been a prominent figure in the CrossFit apparel industry for over a decade, having started his involvement in 2006 as a Coach at CrossFit Oahu in Honolulu, Hi. With 16 years of experience in the CrossFit and having owned two CrossFit gyms, he understands the CrossFit Community and it's needs. Marcus has worked with thousands of CrossFit affiliates, designing some of the most iconic graphic tees in the CrossFit.

As the founder of the first-ever CrossFit apparel brand, Life AsRx, Marcus has been at the forefront of the CrossFit apparel industry since its inception. He has continued to innovate and create products that embody the spirit of the CrossFit community, always striving for both style and function. From apparel to accessories, he has a deep understanding of what the CrossFit Community needs and wants in their workout gear.

Marcus has also been trusted to work on a multitude of CrossFit-related apparel and product projects, including major events such as the CrossFit Games. His e-commerce presences are trusted by athletes all around the world, and his apparel has been worn by some of the biggest names in the sport.

In addition to his extensive experience in the CrossFit apparel industry, Marcus has recently partnered with Fabritech, an industry-leading manufacturer of technical fabrics and apparel with over 30 years of experience in production and having sold millions of dollars in apparel to customers worldwide.

This powerful partnership brings together the creative design skills of Marcus with the advanced technical capabilities and expertise of Fabritech, resulting in truly exceptional products that meet the unique needs of CrossFit athletes.

With the latest Print-on-demand technology and access to over fifty thousand garments, Fabritech is able to efficiently and custom-produce CrossFit Affiliate designs, ensuring quick turnaround times and high levels of customization.

This partnership also allows Marcus to incorporate cutting-edge materials and technologies into his designs, ensuring that his products are of the highest quality and are fulfilled almost instantly. With a shared commitment to innovation and sustainability, Marcus and Fabritech are poised to lead the way in the future of the CrossFit apparel industry, creating products that not only meet the needs of athletes but also minimize their impact on the environment.