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APPAREL AND YOUR AFFILIATE AGREEMENT

APPAREL AND YOUR AFFILIATE AGREEMENT

With over 300 CrossFit® Affiliate stores and counting here at Fully Amped, we want to assist our current and future Affiliates with the apparel process as much as possible. We will bring you key information that can help you make a decision when it comes to producing your apparel as well maximizing your business opportunity. 

This week we would like to start at the ground floor with your CrossFit® Affiliate license agreement and why it's important when it comes to producing apparel for your Box.

Below are a few key details that can help you navigate the world of producing your own custom CrossFit® Affiliate apparel.

1. Legally, you can only produce apparel with your full CrossFit® Affiliate name.

It may tempting to utilize your fantastic affiliate name in unique ways for your apparel. However, if your full affiliate name is not displayed on the apparel that is being sold, it a violation of the CrossFit® Affiliate Agreement. For example, one of our closest affiliates "Diablo CrossFit®" has to have their full name splet out other rather than just "DC". 

 

2. Read CrossFit® Affiliate Agreement Section 1.1(v) and (d) located on Page 2-3 of your Agreement.

This section addresses the production of "Promotional Materials", which includes CrossFit® Affiliate apparel and your officially licensed name with CrossFit® Inc.

3. Read CrossFit® Affiliate Agreement Section 1.3 (a-e) located on Page 4-6 of your Agreement.

Read this section to its entirety as it addresses the 'Ownership of Marks' and explains how that impacts your CrossFit® Affiliate brand.

As the 'Official provider of CrossFit® Affiliate Apparel' we also have to follow the guidelines set forth in the CrossFit® Affiliate license agreement, much like you at your own box. It's important to all of us here at Fully Amped that we help our Affiliates understand how to be cxompliant with their licensing agreement as it relates to apparel.

Any questions regarding your CrossFit® licensing agreement? We suggest emailing CrossFit® Affiliate support at affiliatesupport@crossfit.com.

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